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Daks London and De Beers

De Beers is delighted to announce a collaboration with fashion brand DAKS in their new Spring Summer 2015 advertising campaign.

The DAKS name has always been synonymous with British Heritage, style and elegance. Originally founded in 1894 by Simeon Simpson, who provided a bespoke tailoring service in Middlesex Street, in the City of London, today the brand is one of the UK’s most quintessentially British luxury labels, specialising in fine tailoring and accessories for both men and women.

The new campaign features some of our most coveted designs:


To see more about the new DAKS Collection featuring De Beers jewellery, click here.


A Diamond is forever